Glossary

CRM (Customer Relationship Management)

The software a business uses to track contacts, leads, and customer interactions in one place, like HubSpot or Salesforce.

A CRM is the system of record for a business’s contacts and sales pipeline. AI agents built by AI Abstraction are commonly connected to a CRM so that new leads, updated contact details, and logged conversations flow in automatically, instead of someone re-typing the same information a second time.

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